For most people, sales isn’t an easy task. The grind, the rejection, and the (seemingly) few successes can make doing sales a tough endeavor. Whether you’re doing sales as a profession, you’re an owner-operator and it’s just one of the…
Marketing Things Every Business Needs to Know
Tinderbox Marketing’s managing member Josh talked about some of the marketing missteps he’s seen lately and he’ll also celebrate some of the businesses he’s seen that are winning.
Look at Your Business Through the Eyes of Your Customer
In times like these, the small details of running a business can be overlooked. Details like is your website mobile-friendly, is all the information filled out correctly on your social media sites, or when was the last time you looked…
That’s Not My Job
A while back, I went to lunch with a friend. It’s a local place and it had been on my radar and I was excited when my friend suggested it. When we got there, it was just after 11am, just…
Positively Negative
Its time for a confession. I have had a negative mindset lately. Like really negative. Here are the symptoms: I’ve been rough around the edges with my kids, I’ve been grumpy with my wife, I’ve gossiped about others, I’ve marginalized…
Taking it on the Chin
Other than manual labor, sales is one of the toughest jobs. According to Hubspot and an analysis of 8,900 businesses, the average sales close rate is 19%. Nineteen percent! In baseball, a game of failure, a .190 average is abysmal….
Old Dog, New Tricks
Whoever came up with the saying, “you can’t teach an old dog new tricks” was full of bologna. You can teach an old dog new tricks. More to the point, you can learn a new skill and it doesn’t matter…
Fear of Computers
Computers aren’t going anywhere. Technology in our lives will only increase not decrease. For better or worse. Understanding how to use a computer is essential to small business in this day and age. It doesn’t matter what your business is,…
Broken Marketing
Broken marketing happens. A lot. I see it all the time. Businesses that have a broken piece of marketing — a Facebook page they can’t access because it was set up by a niece or friend who “knew social media,”…
Giving Advice
I like to give advice. I like to help others. In fact, the mission of Tinderbox Consulting is “to serve God by serving others.” But, I want to be transparent about something. I don’t give advice because I’m the smartest…