Small business owners can motivate employees by promoting culture over results. Really own the reason WHY the company exists – assuming it’s fairly altruistic – and employees will want to help more. Speak the culture. Live the culture. Really own WHY you exist and employees will find motivation by belonging to something awesome.
Amazingly Awesome References to Read ASAP: Start with Why by Simon Sinek and Tribal Leadership by Dave Logan, John King, Halee Fischer-Wright