Your customers are going to be tough on you. You may think it’s personal, you may think it’s unfair. But, as a business owner, you need to accept the fact that your customers are going to judge you, and in…
The Worst Thing Ever Said to My Face
“You’re too busy.” Sounds harmless, right? It could even be construed as positive reinforcement that I’m doing good work. Except, this was said by someone I thought was going to want me to mentor him. “I’d love for you to…
How Etiquette and Manners Can Elevate You
In a world full of crassness, vulgarity, hyper-sexuality, insensitivity, bullying, criticalness and crudeness, how can you expect your tweets, posts, blogs, or other brand messages to stand out? As a marketer or small business owner with something to say, how…
Pinch vs. Punch
The difference between a pinch and a punch is as simple as preparedness. Being prepared for obstacles and setbacks means that your business will feel a pinch, rather than a punch. Do you have a client(s) that makes up more…
You Can’t Win Them All
You won’t close every deal. You won’t convert every visitor to your website. Not every person that passes your trade show booth will love your product. And that’s ok. I’ve said this before – and it’s an idea I’ve been…
Why Do Organizations Move So Slowly?
Organizations move slowly because they choose to move slowly. In most cases, moving slowly is a bad thing. Slow moving organizations are rarely proactive, and when they’re reactive, it’s typically too little too late. Additionally, they are usually unable to…
I Am My Worst Customer
I often joke that marketers – especially those who are also small business owners – are our own worst customers. During the course of any given week, I give my clients all kinds of marketing and sales advice: – Post…
Unintentional Wisdom from NFL Wide Receiver Terrell Owens
During an interview on ESPN Radio, NFL wide receiver Terrell Owens was asked about his creative touchdown celebrations, and how he was able to keep developing original ideas. Owens said, “I was just trying to come up with something just a…
I Love People Who Hate Money
Every once in awhile I chat with a client, an associate, or a friend who has a story about bad customer service. But not of the normal variety. The situations that stand out to me are when a customer is…
Take Care. . .
So, I didn’t come up with this diagram. I’ve borrowed the idea. Unfortunately, I don’t remember who originally came up with the concept. However, the idea is sound. And true. Starting at the top, if the owner takes care of…